I somehow doubt that everyone buying a smartphone uses all the features it has. Some do but most people are ok with basic fucntionality (camera, email, messaging apps, games etc). And most of the “inconveniences” can be handled by a proper modern browser.
And obviously when you bring something new/different you are not targeting the iphone crowd.
Oh please, don’t cause unrelated threads to be blocked
Definitely.
But modern smartphones have so much already backed on the OS that consumers as you said have no clue what it is, but they just expect the phone to work as they’re used to.
My point in general is that investments, great devices and great OS development would be the start of a great journey to become the 3rd player. With everything in line for years, it will still take a long time and lots of correct decisions to achieve it.
Anyway, I hope that it will happen one day and we will be here to witness it 
SFOS once held a slim opportunity to establish itself as the third major player in the past. However, being a smaller player poses challenges, larger competitors use their power to influence and advance their own agendas, smaller players are struggle to keep up with that.
Main challenge appears to be user expectations and user experience.
For some users missing features are a problem (i.e. an app or a function they want to use (see BT support for Android apps))
For others (may be all) unpleasant user experience with implemented features, functions or supported apps (more precisely: their interaction with the rest of the system) is the biggest problem (most discussions in this forum are about features that do not behave as expected by the particular user)
User experience might be the key to success. This is tied to quality of implementation (fine tuning) of the features/functions.
Remember Apple in the early days of iOS: The early iPhones were much more limited than for instance Nokia’s Symbian phones
But people loved their user experience with the iPhone (except for some like me)
Don’t mind if I chime in with an American’s perspective on this.
We desperately need viable alternatives to the duopoly that is iOS and Android. This is probably more important stateside, because of the literal stranglehold Apple and Alphabet (Google) have in this department. This is why I’m rooting for Jolla to succeed.
Of all the alternate mobile OSes I’ve tried, SailfishOS seems to have the best level of polish on the UI end, followed by Ubuntu Touch. There are still some weird issues I encounter here and there on my Xperia 10 iii with SFOS flashed on it, but by and large, I really enjoy playing around with the operating system and it deserves more attention. I just hope Jolla’s pivot towards automotive OS projects doesn’t kill SFOS for mobile phones.
Same here…I want Jolla to succeed and to get out of this restructuring. But, I reckon that the chances are small. I do not understand why everyone thinks is good business if they go on automotive. Automotive is in clinical death in Europe, and the rest are doing in house their software. How could they succeed with automotive? There were some people here on this forum, that were cheering up last year that Zetsche Junior is part of the member board. Where is the Mercedes Business guys? Where are all the contracts and big money with Daimler Group? Looks like they survived all this years with the russian money. How ironic is that the russians were keeping alive the only european alternative for mobile OS? Yeah, exactly, those bad russians, Putin boys…
I should also add that, in addition to the decoupling that Jolla has done with Russia since the war in Ukraine, interest rates have been rocketing up everywhere, causing money in general to become much more expensive to borrow in the interim. Companies that don’t have a rock solid long term strategy often fail during such times like these.
Jolla did hit profitability fairly recently in 2021, so I’m betting the strategy they have that got them there in the first place continues to strengthen their balance sheet and hopefully they stick to mobile OS development. Heck, maybe the EU might step in and pick up the slack by suggesting (not mandating, as I don’t believe in forced altruism through taxation) a homegrown alternative to be sponsored, and that could keep the cash flowing in.
EU would support an alternative OS like Sailfish if they cared about freedom of choice or privacy beyond buzzwords.
Quite the opposite, EU members seem comfortable with the current duopoly - and with closed devices in general.
I have low to no expectation from EU for Jolla. I’m not even sure Finland is allowed to make a substantial move on its own. I’d love to be proven wrong.
Yes. Also the cyber resilience act is also harmful for open source
…combined with the renewal of all old computers for Trusted Platform technology with the new Win11… I’m curious if old computer with Linux still will even connect to Internet or public servers in a few years or if it will generally deny access or Internet connection without having Trusted Platform technology.
Coming to think of it. A small glimpse of hope…
Restructuring began officially 23rd June and latest OS release is after that, on July.
So atleast nobody killed SFOS immediately 
I want to behold the little hope to the bitter end, may it come or not…
Would be so sad to loose Sailfish! Would feel like the last spirit of the “old Nokia” would die with it…
And I just love this OS 
But… Ahoy…, wouldn’t be the first time Jolla boat survives rocky waters…
I am absolutly with you, keep fingers crossed. Sail on…jolla.